reDesigning a corporate website for an eco-friendly fuel product

COMPANY

Spinnaker Nordic

ROLE

Graphic Designer

EXPERTISE

Designing Creatives

YEAR

2021-2022

Introduction

Beam Trade is a distributor of eco-friendly heating fuels based in Poland. Me and my colleague were asked to design a user-friendly and easy to understand site. While I lead the design part, she took care of the implementation process via Webflow.

The goal was to familiarize visitors with the company’s mission, values, and eco-friendly products. The solution had to feature an intuitive interface that guides users through the company’s offerings and emphasizes the benefits of sustainable energy solution. A key CTA component is a streamlined contact form, encouraging visitors to request a callback for personalized consultations and further engagement with the company, leading to sales.

The Problem Statement –
How to design an intuitive website for Beam Trade that effectively communicates the company’s mission and eco-friendly products while converting visitors into leads?

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